Join our webinar to learn how cities and municipalities can use virtual variable message signs (VMS) to reach road users directly on their smartphones. No additional infrastructure, no major upfront investment, and ready to deploy within just a few days.

Date

November 05, 2026

Time

14:00

Topics

Virtual Traffic Signs, Virtual Messaging Signs, PARCO App

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Variable Message Signs go digital

Topic

Cities and municipalities face the challenge of keeping citizens and road users informed about current events and changing traffic conditions at all times. Whether it is roadworks, major events, road closures, hazardous situations, or parking shortages, relevant information must be communicated quickly, clearly, and to the right audience. 

Traditional traffic and parking guidance systems often require additional infrastructure, lengthy implementation timelines, and significant investment. 

In this webinar, we will show how virtual variable message signs digitally extend the concept of traditional VMS and enable flexible communication of real-time traffic information to road users. 

Learn how cities and municipalities can deliver traffic information directly to smartphones within minutes. Reach road users based on their location and situation with up-to-date information, without additional hardware and with minimal implementation effort. 

Through practical real-world examples, we will demonstrate how cities can manage visitor flows, reduce parking search traffic, and keep citizens informed in real time.

Key Topics

AT A GLANCE

Deliver Traffic Information Simply and Effectively 

  • What are virtual variable message signs? 

  • How can the concept of traditional VMS be implemented digitally? 

  • How does traffic information reach the right people at the right time? 

  • What types of information can be delivered digitally? 

Virtual Variable Message Signs in Practice 

  • Digital information for roadworks and traffic disruptions 
  • Visitor guidance during major events 

  • Communication during flooding, road closures, and other hazardous situations 

  • Dynamic information on parking availability and occupancy 

Targeted Distribution and Management of Messages 

  • How can information be assigned to specific locations and time periods? 

  • Which use cases are particularly suitable for cities and municipalities? 

  • How can existing systems be integrated? 

Fast Implementation, Flexible Usage 

  • Deployment without additional hardware 

  • Easy management of digital messages 

  • Flexible use across a wide range of urban traffic scenarios 

Key takeaways from the Webinar

WHAT YOU'LL GAIN

✅ How digital traffic information can improve citizen communication 
 Learn how cities can provide relevant information directly to citizens and visitors. 

✅ How virtual variable message signs work 
 Understand how the concept of traditional VMS can be implemented digitally and displayed on smartphones via the PARCO App. 

✅ Which use cases can be implemented particularly quickly 
 From roadworks and major events to hazard alerts and parking information. 

✅ How digital traffic information can be implemented without additional hardware 
 Learn how cities and municipalities can inform road users without installing new display boards or other physical infrastructure. 

✅ How you can use virtual variable message signs in your city 
 Practical, flexible, and easy to implement.